# The B2B Shelf > Marketing playbooks you can check. ## Posts - [Hello world!](https://theb2bshelf.com/hello-world/): Welcome to WordPress. This is your first post. Edit or delete it, then start writing! ## Pages - [Support](https://theb2bshelf.com/support/): Email . A person on the editorial desk reads every message, usually within one working day. - [Terms of sale](https://theb2bshelf.com/terms/): These terms apply to purchases from , operated by ("we"). By buying, you agree to them. - [Refund policy](https://theb2bshelf.com/refund-policy/): Full refund within days of purchase. No questions asked. - [Method](https://theb2bshelf.com/method/): Every book on this shelf makes one promise: every claim has a source, every source has a date, and you can check both. This page explains how we hold to it. - [Free chapter](https://theb2bshelf.com/free-chapter/) - [Changelog](https://theb2bshelf.com/changelog/) - [Bundles](https://theb2bshelf.com/bundles/) - [Home](https://theb2bshelf.com/home/) - [Your account](https://theb2bshelf.com/my-account/) - [Checkout](https://theb2bshelf.com/checkout/) - [Cart](https://theb2bshelf.com/cart/) - [Library](https://theb2bshelf.com/library/) - [Privacy policy](https://theb2bshelf.com/privacy-policy/): This policy explains what ("we") collects on and why. We collect as little as we can. ## Products - [The Full Library](https://theb2bshelf.com/product/the-full-library/): All twelve playbooks on four shelves, with every template, every update to these editions and twelve consultation calls, one per book. - [The Agency Shelf](https://theb2bshelf.com/product/the-agency-shelf/): All three Agency playbooks, with every template and three consultation calls, one per book. - [The SaaS Shelf](https://theb2bshelf.com/product/the-saas-shelf/): All three SaaS playbooks, with every template and three consultation calls, one per book. - [The Paid Ads Shelf](https://theb2bshelf.com/product/the-paid-ads-shelf/): All three Paid Ads playbooks, with every template and three consultation calls, one per book. - [The SEO Shelf](https://theb2bshelf.com/product/the-seo-shelf/): All three SEO playbooks, with every template and three consultation calls, one per book. - [Agency Delivery, Margin, and Retention](https://theb2bshelf.com/product/agency-delivery-margin-and-retention/): Scoping, staffing and reporting systems that protect margin and keep clients. - [Agency Sales Systems](https://theb2bshelf.com/product/agency-sales-systems/): A repeatable path from first call to signed proposal, with the scripts and trackers. - [Agency Pricing and Packaging](https://theb2bshelf.com/product/agency-pricing-and-packaging/): Package and price services so margin survives the second year of a client. - [SaaS Metrics for Marketers](https://theb2bshelf.com/product/saas-metrics-for-marketers/): The numbers your CFO watches, and how marketing moves each one. - [SaaS Pricing and Packaging in the AI Era](https://theb2bshelf.com/product/saas-pricing-and-packaging-in-the-ai-era/): Seat, usage or hybrid: how each pricing model changes retention, with the benchmarks. - [Organic Growth for B2B SaaS](https://theb2bshelf.com/product/organic-growth-for-b2b-saas/): Turn search traffic into pipeline with content built around real product use cases. - [Measurement Without Lies](https://theb2bshelf.com/product/measurement-without-lies/): Reconcile platform numbers with what happened, using lift tests and simple models. - [Google Ads in the Automation Era](https://theb2bshelf.com/product/google-ads-in-the-automation-era/): What you still control in Performance Max and broad match, and what to stop fighting. - [Creative Is the Targeting](https://theb2bshelf.com/product/creative-is-the-targeting/): When the platform picks the audience, the creative does the targeting. How to test 50 concepts a month. - [The $5,000 SEO Audit](https://theb2bshelf.com/product/the-5000-seo-audit/): Every SEO tool gives away an audit. This is the method for the one worth $5,000: audit templates rather than URLs, check crawling, rendering, speed and content against Google's documented behaviour, and rank every finding with a priority score so the top ten are worth more than the other two hundred. - [Programmatic SEO That Survives Updates](https://theb2bshelf.com/product/programmatic-seo-that-survives-updates/): Google says its March 2024 changes cut low-quality, unoriginal content in results by 45%, and its spam policy now covers pages made at scale however they are produced. This is the working manual for page sets that keep ranking: choose a pattern worth building, make the dataset the product, and run a quality gate that decides which pages Google ever sees. - [The AI Search Visibility Playbook](https://theb2bshelf.com/product/the-ai-search-visibility-playbook/): Position-one clicks on AI Overview keywords fell about 58% (Ahrefs, December 2025). This is the working manual for being cited, named correctly and still clicked: measure first, open the right crawlers, write quotable pages, then earn the outside mentions AI answers rely on. ## Optional - [Agent (MCP protocol)](websites-agents.hostinger.com/theb2bshelf.com/mcp) [comment]: # (Generated by Hostinger Tools Plugin)